Thursday 26 March 2009

How to get your idea? - More stones, watch out!

Stone No.3 - Is there an idea in how the product is made?
Look carefully into the manufacturing process of the product, don't take it for granted, use your disciplined eye and wild mind to find out the story.  If you can find one that can excite you, it will excite your audience.

Stone No.4 - Is there an idea in where the product is made?

Stone No.5 - Is there an idea in the product history?

Stone No. 6 - Is there an idea in the product's old advertising?

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