Wednesday, 28 October 2009

Slow Motion Goofy Running in Japan

Signs - 2009 Cannes Lions winner

Tuesday, 27 October 2009

What is "Web 2.0"?

Web 2.0,也稱為新世代網路(Next Generation Web),與其說它是網路技術或趨勢,不如說它是一種網路行為、社會現象或應用概念。其中具備「互動」與「分享」的特性,強調把「Web作為平台」,網站 不再只是取得資料與聆聽訊息的管道,而是用戶貢獻內容與表現個人觀點的舞台,偏向「共享」而非「獨占」,著重「社群」而非「個體」,強調「自由發言」而非 「一言堂」。使用者的角色從被動地吸收資訊,變成積極、主動地貢獻內容,甚至主導其內容的提供。而其內容包含文字、影音、繪畫、圖片等等無所不包。

最典型的案例,維基百科(Wikipedia),是一「權力下放、去中心化」(decentralized) 的網路百科全書,不再由網站編輯主導內容,反而開放地由使用者協同合作編撰百科內容,這創新作風不但受到全球各語言編撰者踴躍參與,維基百科也建立起其權 威性和可信度。可惜,因其民主自由開放的作法,卻遭到中共的封鎖。另外,如亞瑪遜書店(Amazon),以顧客售後經驗交流與回饋互動的開創作法,建立顧 客推薦機制,形成愛書人社群。

Monday, 26 October 2009

MORE




PROJECT: "MORE" design comps
AGENCY: Periscope
AD: Carmen Roselles, Rob Peichel, Kent Bishop

Sometimes, "More is More," which was exactly the case with this project. Periscope had a new pitch for their client and wanted us to help them get More out of it. Without a comp or skinny-line to use as a go-by, we were largely left to our own devices. Taking the project through our innovative process centered around SimpleCG, we quickly turned out their 3 key concepts: More Savings, More Green, and More Choice. As is often the case, we tried to take our client's request and give them a little More than they asked for.

Thursday, 22 October 2009

iphone band友唔知醜 賴死港鐵周圍唱

其實都幾多人接受到...

史上最大的小熊軟糖


你想嘗一顆嗎?
我想吃完以後大概連飯都不用吃了=="
但是"鋸糖扒"的滋味應該目前只有這顆糖能做到...
拿來送禮也不錯!!!
大大一顆,夠體面!!!(人不是都覺得體積大的禮物比較好嗎?)
PS不過呢...
這應該打上兒童不宜的標示吧!
不然家裏每個孩子都嚷着要一顆...
家長也是時候該頭疼孩子將來的蛀牙問題了...

圓桌論壇:文化基建與城市發展-- 文化起動, 隱見生機……

主持: 蔡仞姿
講者: 陳冠中、李照興、 陳婉嫻、鄭炳鴻
評論: 朗天

近年香港人開始留意城市規劃、舊區重建政策與及環保問題,顯示出我城文化正在更生與轉變。藉著啟德河活水的誕生,牛棚藝術節協會與1a空間邀請了數位重量級文化評論人,對人文內涵與城市建設作深度思考,甚至作一些具體與前瞻性的提議,若能影響未來發展規劃上的微調,我城文化生活大可活出一片新天地。香港的起居生活與城市發展有密不可分的關係,文化從來就是人與地互相孕育而成,重新建立人與地持續互動的關係,注入藝術文化的關注,城市的可居性自然會提升,精神素質的孕育將能低減中環價值與石屎深林的枯燥與貧乏。

蔡仞姿 (1a空間副主席/香港浸會大學視覺藝術院助理教授)



講者及講題簡介:

陳冠中(作家/評論家/媒體人/綠色和平國際董事)
「原來香港還有這樣的一個BAY AREA」
.整片性的有意義地區
.九龍城塘灣區的整體後發優勢
.整片地區的編織精耕補養活化才是特色發展之路
.留舊添新,功能互補,階層共享,混雜是美
.不讓交通工程師主導——移除地面的穿越公路

李照興(香港文化評論人/影評人/作家/出版人)
文化區不是目的地
.拆解文化區的迷思
.文化區能否被打造
.文化區孕育的條件
.文化區為何不是目的
.比較國內海外及香港文化區的緣起及發展
.發展理想社區與城市生活之關係

陳婉嫻(工聯會副會長,全國政協委員,1995-2008年立法會議員。)
「在我喜歡的土地上如何參與城市規劃, 達到共構共建共享的理想?」

鄭炳鴻(1a空間主席/香港中文大學建築系副教授)
「人自地而生,地因人而活。」
.互為因果——文化生態與本土生活密不可分的共存
.啓德河——人文景觀再現
.社區持續的耕耘,及文化灌溉

朗天 (文化策劃及評論人)
評論:東九龍作為母土之不可能性
相對於由上而下,著重宏觀和外示式規劃的西九文化,我們在東九的在地文化發展中窺見另一種選擇。
「不可能」的事,就在啟德的地平線上隱伏著……


主辦:牛棚藝術節協會
合辦:1a空間
--------------------------------------------


歡迎各界人士出席及參與討論,關懷香港文化生活的未來。
名額:100人 費用:免費報名

有關活動查詢及報名:
網上登記:www.oneaspace.org.hk/KTR.html
電話︰+852-25290087 電郵︰info@oneaspace.org.hk
傳真︰+852-25290072 網址︰www.oneaspace.org.hk
Facebook: 1a space

地址︰香港九龍土瓜灣馬頭角道63號牛棚藝術村

註:
.論壇以廣東話進行 Forum Conducted in Cantonese 
.如有任何變動,以1a空間網頁為準

怪言談

Play More XBOX

Here is just an example to share a video from Youtube.

Hello all 61394/1B

Please upload something interesting here to show your process of your creative thinking.
Here is an example to link to our Flickr group.

Revisiting my drawing classes (4)

Let's see some outdoor drawings.

Wednesday, 21 October 2009

Tuesday, 20 October 2009

Sinead’s Hand in Marriage

Do u experience this before?




Good copywriting + adorable visual + insightful idea = bring me into my childhood, love the brand! Do u experience this before?

Lego Augmented Reality



In terms of attractiveness, it works. It further describe the information at a glance. It also stimulates buzz as in a guerilla approach. But finally you're going to buy or not is the product, not the advertisement. Will you let go the package at the end? Keep this in your mind, find your own answer for its application.
http://www.youtube.com/watch?v=-zHVW7Zy_vg

WRONG HOLE
i laugh for whole nightXD..enjoy

Revisiting my drawing classes (2)

Here's the second one of the revisiting.  Enjoy!

Monday, 19 October 2009

Revisiting my drawing classes

Here's the first of a series of my drawing classes in KT.

Saturday, 17 October 2009

Lost Words

Lost Words from Erica Scourti on Vimeo.


See how texts taken from the internet are repositioned in London's commercial sphere - from vimeo

Friday, 16 October 2009

michael fish - love snow, love balls, love winter, lastminute.com

Travel giant, lastminute.com has released a new viral which sees a crazy man in just his pants being attacked in a hail of snowballs thrown by BBC weatherman, Michael Fish.

Read more on Utalkmarketing.com

"ShowOff 2009" Seminar


Hong Kong Society of Illustrators (HKSI) is launching a seminar and an exhibition “ShowOff 2009” at IVE (KT) starting next Monday, Oct 19. All students are invited to attend.

The seminar will start at 2:00 p.m. and the exhibition from Oct 19 to 30.

3 professional illustrators will make live demonstrations and present their portfolios.

DON'T MISS THIS CHANCE!
See you there!


TIME Reverse

Let's join us in Facebook =D

Thursday, 15 October 2009

climate changing

We can feel the current climate is making a big changing compared to the past.Temperature? Humidity? And so on...both are very important to all the earthman for living.


For example, when there is a high temperature, people will open the air-conditioner and the others which can make them feel more comfortable. What I mean is... they must take some actions opposite to these changing. However, most of them NEVER consider why the problem stays here. It is really pity to see the next generation suffer from OUR disastrous effect.


Remember, love our planet, and plan a good future to OUR generation!!
Don’t do more ATTACKS to the Earth again and again.

Blog Action Day '09 Climate Change

This is how I'm echoing the BAD's call for awareness of the climate change.
This is happening and is getting worse. I can tell you we used to have 4 seasons in Hong Kong, at this time of the year after the Mid-Autumn Festival, it started to get chilly and you could taste the fresh dry air and clear blue sky, a sign telling you that the wet hot summer was gone, that it was the best time of the year to go to picnics, BBQ, wild camping... our chief executive (oh the governor at that time) did not need to hope for the return of the blue sky, cause everything you saw was crystal clear (I'm not joking, one could see all the crispy sharp edges and windows on the buildings across the victoria harbor backed by Tai Ping Shan easily without wearing the eyeglasses, and you would soon get to winter where some freezing days would surely greet you to death (speaking from a Hong Kong standard, days got down to 4 degree C were not surprising).  One just couldn't get to sleep without warming his feet with a big bowl of hot water. Then it came the misty spring when you got up one morning waken by the blowing horn of the ships because all the seawater was covered with a thick layer of fog and one could barely walk to school along a foggy road...
Those were the days talking about some 50 years ago before the climate change. http://www.blogactionday.org/

Wednesday, 14 October 2009

Blog Action Day 2009

http://www.blogactionday.org/about/en

New Zealand Breast Cancer Foundation

Reference to my AC lecture 5. More on our Flickr group.

The world's deepest bin - Rolighetsteorin.se - The fun theory

Reference to my AC lecture 5. More on our Flickr group.
Remember the Push/Pull theory?

Piano stairs - Rolighetsteorin.se - The fun theory

Reference to my AC lecture 5. More on our Flickr group.
Remember the Push/Pull theory?

Capital

Reference to my AC lecture 5. More on our Flickr group.

Belly Dancing

Reference to my AC lecture 5. More on our Flickr group.

The Great Sandow

Reference to my AC lecture 5. More on our Flickr group.

'GREEN - through the Kai Tak River'












1a space has organised this meaningful exhibition. Want to learn more about how art can become part of the process of substainability and community development? Visit the link below and learn more. There will be a series of forums and workshops to be held in Oct/Nov. A must see for everyone and particularly for 382A/2 to prepare themselves for the coming presentation on Green and substainability topic.

http://www.oneaspace.org.hk/KTR.html

http://www.oneaspace.org.hk/

Whopper - How advertising is conceptualizing public sphere

Thanks for Mila's post onto Flickr. I'd like to share this ad for your reference.

   

Saturday, 10 October 2009

Wearing school uniforms in my programme? Why Not?

See for yourself

61382A Visual Synectics 02

One more.

61382A Visual Synectics 01

I want to share with you a creative thinking skill - Visual Synectics, watch it in practice here - by 61382A/1A on 20091008.

61382A Breaking rule 01

I don't realize HKDI students wear school uniforms, do you? How often have you seen HKDI students wearing their school uniforms attending classes in KT? Not a chance? But here we have some 61382A/1A students breaking the rule attending my CT class last week.

61394____________& AACCFIIILNOSS@20091008


You should also see what my students in 61394/1B have done with the tricky straight line and AACCFIIILNOSS (CLASSIFICATION) problems - Photos from the Creative Thinking classes of 61394/1B Go to my Facebook

61382ACT________& AACCFIIILNOSS@20090929

See what have my students done with the problem 'to create the longest straight line on a sheet of A4 paper' and tackling AACCFIIILNOSS (CLASSIFICATION) - Photos from the Creative Thinking classes of 61382A/1A & 1B.  Go to my Facebook

Friday, 9 October 2009

Thursday, 8 October 2009

Coke Zero's new Ad-Gaming

Watch Commercials. Play Games.
Connect your double with facebook photo, brilliant idea. 
It's a matter of curiosity.

Estee Lauder Gets Women Ready for Their Social-Media Close-ups



See how Estee Lauder has used social media to connect with customers by offering free makeovers and photo shoots at its department-store cosmetics counters to produce shots women can use for their online profiles. - more on AdAge.com



Gandhi's Brand? Montblanc Misses The Point (via brandchannel)

Gandhi's Brand? Montblanc Misses The Point (via brandchannel)

Go and see why Montblanc has missed the point and received negative reception in its promotion in India. You've got to have the correct insight!
Shared via AddThis

Make a Difference (MaD) Youth Initiative


二十而立,跳出人生框架

如果你認為自己非常MaD─具熱誠、同理心、創意,擅於與人合作,有大都會視野,曾在個人、商業或社會層面上Make a Difference─你可以成為MaD 模。
你可以自薦為MaD模。主辦單位會按上述條件選出15位競遂者,並將他們的資料於MaD 模投票網頁刊登,由公眾評選。
獲選MaD模會被邀請免費出席MaD 2010,並協助推廣MaD的信息。

即將開展事業或正思索未來的你-絕對不能錯過!
日期:2009年10月24日
時間:下午2:30-4:30
地點:柴灣青年廣場LG1, Y-劇場(柴灣道238號)


活動以粵語及英語進行,設即時傳譯
身邊的人常提醒我們,大多數人走的路比較易走。但既有的道路,局界很大。
如果你想走出自己的路,這個極速課程會教你如何為自己定位。

活動免費,名額先到先得。請在2009年10月20號或之前。



Wednesday, 7 October 2009

Consumers announce the death of celebrity endorsement

Consumers are tired of seeing celebrities in advertising and feel they should be dropped from brands’ campaigns, according to a new survey from consumer insight specialist G2 Data Dynamics...

Read more from utalkmarketing.com

Michelin Gets Pumped Up



Michelin Gets Pumped Up
According to the ads, 'The right tire changes everything'
- from adweek.com, Oct 6, 2009
Shared via AddThis

不是垃圾「創意物料中心」第一步講座 Garbage Not Garbage Presentation


It's encouraging to see how people in the Community Museum Project have turned the word "Museum" into an everyday experience. While we are surprised by he way ordinary objects and settings are rediscovered and reinvented through reintrepretations and representations, it's time to rethink our position and adjust our ways of thinking in our day to day learning and teaching of design culture. You may be aware that the "Community" has three connotations: subject matter, settings and creative public interface.
Visit the Community Museum Project Website for more.

Tuesday, 6 October 2009

Donald Norman on co-creation as a “transmedia” design challenge

"... Let transmedia stand for those multi-sensory natural experiences: trans-action, trans-sensory. Let it stand for the mix of modalities: reading and writing, speaking and seeing, listening and touching, feeling and tasting. Let it stand for actions and behavior, thought and emotion. My form of transmedia has nothing to do with companies and formal media channels. It has everything to do with free, natural powerful expression.

There is another side of this new transmedia: co-development, co-creation, co-ownership. In this new world, we all produce, we all share, we all enjoy. Teacher and student learn together achieving new understanding. Reader and writer create together. Game player and game developer work together. This is the age of creativity, where everyone can participate. Everyone can be a designer. Everyone can be involved ...

... True creativity requires some thought, some work, some effort. It has to be reflective, even if only after the fact. Mindless creativity has its place, but the real challenge before us is to unleash the substantive creativity inside most people ..."

This article is very insightful and I hope you can read the full story (Don't be scared off by the length) to give you an idea of what a designer should do. Feel free to post your comments here.

How to Design for a Post-Consumption Economy | GreenerDesign.com

How to Design for a Post-Consumption Economy | GreenerDesign.com

Shared via AddThis

The Impact on Global Climate Change



To highlight the effects of climate change, Brazilian artist Nele Azevedo made a installation of 1,000 ice sculptures of sitting men on the steps of Berlin’s concert hall. The sculptures began melting in 30 minutes.
The Berlin installation was sponsored by the WWF. The action coincided with the release of a major report on Arctic warming by WWF entitled Artic Feedbacks: The Impact on Global Climate Change, highlighting that the consequences of the rapid retreat of ice will not only affect the Artic region but the planet as a whole.

Since 2005, Azevedo has been setting up her Melting Men in various countries around the world. Although originally intended as a critic of the role of monuments in cities, environmentalists around the world are adopting her work as climate change art.

Monday, 5 October 2009

Sunday, 4 October 2009

Canal+: The Closet

Sometimes the simplest explanation is best

Matthijs van Heijningen directs this latest action-adventure flavored epic for Canal Plus

一個精彩,幽默的故事

一個精彩,幽默的故事。從中可以學到唔少講故事的技巧。
http://www.youtube.com/watch?v=rthtKulMwpM

Saturday, 3 October 2009

Friday, 2 October 2009

IDENTITIES Trailer

IDENTITIES Trailer from Vittoria Colonna on Vimeo.

A sensitive and compelling feature documentary which explores the diverse transgender community in Ireland.

Untamed Reality by Anders Weberg

Untamed Reality by Anders Weberg from Anders Weberg on Vimeo.

ANDERS WEBERG // ARTIST // FILM MAKER
(b.1968)
Anders is an artist and filmmaker working in video, sound, new media and installations and he is primarily concerned with identity. The human body lies at the root of projects that formally and conceptually chart identity and its construction as a preamble to broaching matters of violence, genders, memory, loss or ideology in which personal experiences co-exists with references to popular culture, the media and consumerism. Specializing in digital technologies, he aims to mix genres and ways of expression to explore the potential of audio visual media.

Cindy Sherman: Untitled Film Stills

Cindy Sherman: Untitled Film Stills from Michelle Pacansky-Brock on Vimeo.

A 3-minute video providing a visual overview of Cindy Sherman's "Untitled Film Stills" from the 1980s and a consideration of their significance to the critique of the social construction the notion of gender.

What is Viral Market

If any one of you still wondering what viral marketing really is, here will tell in a simple way