Tuesday 20 October 2009

Do u experience this before?




Good copywriting + adorable visual + insightful idea = bring me into my childhood, love the brand! Do u experience this before?

2 comments:

DDTse said...

I guess it is a great example of ESP, instead of digging a USP, why not we make it in a emotional way, sometime it even works better!!! looking at the poster is just like looking at my childhood from my grandma's view.... miss that...

Thomas Kan said...

Yes, all we are consuming is passion. Not the product.