Tuesday 22 March 2011

Tips for NFP-ADIDAS IS ALL IN -- KATY PERRY, D. ROSE, B.O.B., ERIC BERRY, DWIGHT HOWA...

This 60-second spot, in the new "All In" global campaign by Adidas has racked up almost 1.5 million views since going live with the appearance of Katy Perry, Derrick Rose, David Beckham and other star athletes and performers.
Also helping boost views for the spot: the soundtrack is "Civilization" from the new album from Justice, which isn't on sale until April 4th. (see the benefits?)

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