One of the most talked about and highly-anticipated adverts of the year breaks on UK TV tonight (November 16, 2009).
"Our aim was to create a new advertising campaign that would bring to life Toshiba's brand philosophy of leading innovation,” said Marketing Director at Toshiba UK. Matt McDowell.
“We chose to send a chair on the journey as it is central to the user's experience of Toshiba's products; whether they are watching TV or using a laptop."
Read more at UTalkMarketing
Friday, 20 November 2009
Space Chair Project
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment