The hottest viral ad !
Amazing! It conquered my attention. No matter "Live young as baby" is relevant to me or not with Evian, it won. Hope this is not another case of "Good idea! but I forgot the brand/product."
上marketing果時記得阿sir講過佢認為最難sell的係水的products，因為水都係一隻味(雖然依家有d話佢有唔同的味)。如果時就諗如果要sell唔同brand的水一定要係個brand的personality同個products的usp出發.呢個ad個usp真係好有說服力，live young as baby,個execution又同個usp好配合。睇完個ad，我會係仲多礦泉水的產品中identity到佢，我覺得呢個廣告絕對成功。
Agreed.I always think that technology should be used unnoticeably, this is a very good example.
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