PROJECT: "MORE" design comps
AGENCY: Periscope
AD: Carmen Roselles, Rob Peichel, Kent Bishop
Sometimes, "More is More," which was exactly the case with this project. Periscope had a new pitch for their client and wanted us to help them get More out of it. Without a comp or skinny-line to use as a go-by, we were largely left to our own devices. Taking the project through our innovative process centered around SimpleCG, we quickly turned out their 3 key concepts: More Savings, More Green, and More Choice. As is often the case, we tried to take our client's request and give them a little More than they asked for.
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