Sunday, 31 May 2009

Final Presentation to Thomas tomorrow

Hi all, I'm back.
Just to remind those of you in my group, yes, you need to present all your work to me for assessment tomorrow, 9:00 am in Room 031A.
See you, and be punctual!  Thomas

Wednesday, 27 May 2009

Just for sharing

a simple and clever online ad

Thursday, 21 May 2009

New link added

Icograda (the International Council of Graphic Design Associations) is the world body for professional communication design. Founded in 1963, it is a voluntary assembly of organisations concerned with graphic design, visual communication, design management, promotion, education, research and journalism. Icograda promotes communication designers' vital role in society and commerce and unifies the voices of graphic designers and visual communicators worldwide.

Wednesday, 20 May 2009

More on Branding

Landor is added to our favourite links.
CHeck them out if you need to know more about branding.

Note to students who have applied for the BCU programmes

For those who have applied for the BCU programmes, please note that the admission interview will be scheduled from June 12 to June 19, 2009.
SHAPE (ST) office will send a confirmed interview time schedule to individual applicant, so until then, please mark these dates and make preparation. The BCU tutors would love to see development of your projects and how you talk about your ideas.

Tuesday, 19 May 2009

Brandchannel added to Favourite Links


 About Brandchannel 
 

Brandchannel.com launched on February 5, 2001, by Interbrand, as the world’s only online exchange about branding. It has grown to become a valuable resource to a growing database of subscribers and countless other readers.

"Brandchannel.com is committed to providing a global perspective on brands. Challenging viewers to think further about the important issues that are affecting brands now and in the future. To further enhance brand awareness, we offer tools and information including global listings for conferences, courses and careers, as well as links to other valuable industry resources. Brandchannel is not a one-way street; we provide the opportunity for an open exchange on the subject of brands and branding from practitioners around the world through features like online debates, and white paper submissions. Brandchannel.com is unique from other branding-related websites in that it is global in scope, offers original branding content, has an independent, unique voice, is easy to navigate, has no membership fees, and appeals to a wide range of skill levels."

Brandchannel.com. The world's only online exchange about branding.

 

Monday, 18 May 2009

香港藝術館與路易威登聯合籌劃:「策展人」講座系列

「路易威登﹕創意情感」講座系列
香港藝術館與路易威登聯合籌劃

講座地點:
香港藝術館  演講廳
香港九龍尖沙咀梳士巴利道十號

免費節目 名額150位 無須報名 先到先得


「策展人」系列

路易威登與藝術
Herve Mikaeloff 先生 (本展覽的「路易威登與藝術」策展人)
2009.05.23 (星期六)
10:00 - 11:00am
(英語主講)


更多專題講座將於展覽期間舉行,請密切留意藝術館網頁。
http://www.lcsd.gov.hk/CE/Museum/Arts/chinese/activities/activities01.html

See me tomorrow (19/5) at 9:30 in room 144B

Bring all work.  Thomas

Sunday, 17 May 2009

Note to Thomas's group

Thomas' not available on Monday (18/5) due to revalidation duty in ST whole day.
Bring your latest works and meet him on Tuesday  (19/5) - ALL groups.

Really really interesting funny coca cola TVC!!!

http://www.youtube.com/watch?v=NCw6OqywxVc&eurl=http%3A%2F%2Fwww%2Eibelieveinadv%2Ecom%2F&feature=player_embedded
Enjoy it!!!

For Patrick's group - 2



This one could lead you back to the 150 favors idea.
How about transforming the ice-cream into different objects - to imply that XTC can fit everyone's need?

For Patrick's group




See how they manipulated the product.

For Wingky ... and others


This is guerrilla Advertising.  See how simple it is to get attention and arouse interest just by attaching your idea to existing ads.  Can it be done with LUSH? or 61382A? or Cantonese Opera? or...


For Wingky




Clever idea with Punctuation Mark.
See how they use the Comma, 

For Zita & Amy - 2




See how clever they have manipulated the product feature through A.I.R.
You don't really need to use the product as it was, but rather turn it into something else to arouse the T.A.


For Zita & Amy




What can you do with the product? - Pringles?

Saturday, 16 May 2009

For Yauling and Peggy...and others - 2

Check this out
Dymocks - Book Lovers 1, 2 & 3
See what can be done with the product in the ads again.

For Yauling and Peggy...and others




The idea is great, making fun with the book itself.  Another great example of having an idea with the product in the ad again.  From: Adsoftheworld


Friday, 15 May 2009

KLOMP! Exhibition

KLOMP!
Come and see KLOMP! Preview Exhibition, May 12th - 29th Three Pacific Place, Wanchai.


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